Social Media
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There are many very effective ways to leverage social media sites like Facebook and Twitter. One of the key benefits is that these services act as social networking hubs.
Facebook is rapidly becoming the way people prefer to get their personal news. Facebook allows people to choose their own affiliations and follow them regularly.
 A Facebook page is a value-add to a club's communication strategy. Members who connect with the club on Facebook will have the postings made by the club automatically show up in their own news feed. An added benefit for members is they can see which other members are connected. Facebook then makes it easy for members to connect to each other. Social networking is one of the main reasons for joining a club. Members will appreciate the club facilitating this online.
When a potential member is considering joining a club, they may visit the club's website once or twice. If they don't spot what they are looking for during those visits, the club may have missed the opportunity for a new member.
Now if there is a social media tie-in, such as Facebook on the website, the club has the opportunity to create an ongoing connection. The key is to encourage the potential member to become a 'fan' of the club's Facebook page. What happens next is worth its weight in gold. Whenever the club posts something on their Facebook wall, that post will show up on the news feed of all the club's fans. After getting a comfort level with the club, the prospective member may take the next step toward membership.
Please visit our Facebook page for ideas. Become a fan and you'll get all our posts on your news feed: www.Facebook.com/CynergyNetworks
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Website Building Tools
AW-Publish ™ The Automatic Website publishing tool is a full content management system that allows any novice to easily publish a website using nothing more than a web browser like Internet Explorer or FireFox.
AW-Calendar ™ The Calendar function is an event calendar with a unique set of features. Typical calendar publishing capabilities are included, such as: entering single day events, weekly, monthly, annual events. The events can be color-coded so that a quick scan of the calendar can reveal which events are golf, social or any other custom category the organization may desire.
AW-Forum ™ The AW-Forum system is a means of allowing typical users of a website to communicate with each other. Users post messages to the board that are visible to other users. A typical message board only allows single level message posts. A threaded discussion board allows messages that have been posted to accept replies.
AW-Blast ™ Cynergy Networks' broadcast email system adds a new dimension to the traditional Web presence. AW-Blast enables the immediate broadcast of important information to the entire membership or to targeted groups. AW-Blast is a powerful, proactive promotional tool that provides the option of sending your message in HTML for maximum promotional impact.
AW-Roster ™ permits online administration of rosters, prospects and user-defined groups within those categories. When combined with AW-Blast, Cynergy Networks' customers have experienced significant increases in event participation.
If you haven't already received our newsletter Cynergy Connections please visit our website for a free subscription, www.cynergynetworks.com.
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